{"id":277,"date":"2025-03-27T19:38:44","date_gmt":"2025-03-28T01:38:44","guid":{"rendered":"https:\/\/evida.ugto.mx\/learning\/?p=277"},"modified":"2025-04-09T14:48:35","modified_gmt":"2025-04-09T20:48:35","slug":"curso-en-linea-lienzo-canvas","status":"publish","type":"post","link":"https:\/\/evida.ugto.mx\/learning\/curso-en-linea-lienzo-canvas\/","title":{"rendered":"Curso en l\u00ednea Lienzo Canvas"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-text-align-center has-nv-c-2-color has-text-color has-link-color wp-elements-7ad67a36e480a04864eebf517830bb21\">Descripci\u00f3n del curso<\/h2>\n\n\n\n<p class=\"has-text-align-center\">En este curso, descubrir\u00e1s c\u00f3mo utilizar el Lienzo Canvas como herramienta pr\u00e1ctica para dise\u00f1ar, analizar y reinventar modelos de negocio. A trav\u00e9s de conceptos clave, actividades interactivas y ejercicios pr\u00e1cticos, aprender\u00e1s a visualizar de manera clara los componentes fundamentales que conforman un modelo empresarial innovador. La estructura del curso incluye secciones te\u00f3ricas acompa\u00f1adas de diagramas y ejemplos que te ayudar\u00e1n a internalizar los conceptos y aplicarlos de manera aut\u00f3noma en tu propio proyecto.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-nv-c-2-color has-text-color has-link-color wp-elements-aba349a5e94c0a56c1af75f5a6c91e20\">Objetivos de aprendizaje del curso<\/h2>\n\n\n\n<p>Al finalizar este curso, ser\u00e1s capaz de:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identificar y describir cada uno de los nueve bloques del Lienzo Canvas.<\/li>\n\n\n\n<li>Analizar c\u00f3mo interact\u00faan los componentes de un modelo de negocio para generar valor.<\/li>\n\n\n\n<li>Dise\u00f1ar y construir tu propio Lienzo Canvas de manera estructurada.<\/li>\n\n\n\n<li>Evaluar y ajustar modelos de negocio existentes para impulsar la innovaci\u00f3n.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-nv-c-2-color has-text-color has-link-color wp-elements-5d29ea1f80071b32f15e7cf5898a3606\">Lecciones<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2659\" height=\"984\" src=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?fit=2659%2C984&amp;ssl=1\" alt=\"Introducci\u00f3n y conceptos b\u00e1sicos\" class=\"wp-image-774\" style=\"object-fit:cover\" srcset=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?w=2659&amp;ssl=1 2659w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?resize=300%2C111&amp;ssl=1 300w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?resize=1024%2C379&amp;ssl=1 1024w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?resize=768%2C284&amp;ssl=1 768w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?resize=1536%2C568&amp;ssl=1 1536w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?resize=2048%2C758&amp;ssl=1 2048w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Introduccion-y-conceptos-basicos.png?w=2400&amp;ssl=1 2400w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-neve-link-color-color has-text-color has-medium-font-size\">1. <a href=\"https:\/\/evida.ugto.mx\/learning\/leccion-1-introduccion-y-conceptos-basicos\/\">Introducci\u00f3n y conceptos b\u00e1sicos<\/a><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2659\" height=\"984\" src=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?fit=2659%2C984&amp;ssl=1\" alt=\"Los nueve bloques del Lienzo Canvas\" class=\"wp-image-764\" style=\"object-fit:cover\" srcset=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?w=2659&amp;ssl=1 2659w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?resize=300%2C111&amp;ssl=1 300w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?resize=1024%2C379&amp;ssl=1 1024w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?resize=768%2C284&amp;ssl=1 768w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?resize=1536%2C568&amp;ssl=1 1536w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?resize=2048%2C758&amp;ssl=1 2048w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Los-nueve-bloques-del-Lienzo-Canvas.png?w=2400&amp;ssl=1 2400w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-neve-link-color-color has-text-color has-link-color has-medium-font-size wp-elements-6b6b710114d6724ccd397ae5ec7472a1\">2. <a href=\"https:\/\/evida.ugto.mx\/learning\/leccion-2-los-nueve-bloques-del-lienzo-canvas\/\">Los nueve bloques del Lienzo Canvas<\/a><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2659\" height=\"984\" src=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?fit=2659%2C984&amp;ssl=1\" alt=\"Elaboraci\u00f3n y ejecuci\u00f3n del Lienzo Canvas\" class=\"wp-image-762\" style=\"object-fit:cover\" srcset=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?w=2659&amp;ssl=1 2659w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?resize=300%2C111&amp;ssl=1 300w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?resize=1024%2C379&amp;ssl=1 1024w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?resize=768%2C284&amp;ssl=1 768w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?resize=1536%2C568&amp;ssl=1 1536w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?resize=2048%2C758&amp;ssl=1 2048w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Elaboracion-y-ejecucion-del-Lienzo-Canvas.png?w=2400&amp;ssl=1 2400w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-neve-link-color-color has-text-color has-link-color has-medium-font-size wp-elements-6183c4f42edab3d5be8e66aa320222ea\">3. <a href=\"https:\/\/evida.ugto.mx\/learning\/leccion-3-elaboracion-y-ejecucion-del-lienzo-canvas\/\">Elaboraci\u00f3n y ejecuci\u00f3n del Lienzo Canvas<\/a><\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2659\" height=\"984\" src=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?fit=2659%2C984&amp;ssl=1\" alt=\"An\u00e1lisis y retroalimentaci\u00f3n de modelos de negocio\" class=\"wp-image-776\" style=\"object-fit:cover\" srcset=\"https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?w=2659&amp;ssl=1 2659w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?resize=300%2C111&amp;ssl=1 300w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?resize=1024%2C379&amp;ssl=1 1024w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?resize=768%2C284&amp;ssl=1 768w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?resize=1536%2C568&amp;ssl=1 1536w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?resize=2048%2C758&amp;ssl=1 2048w, https:\/\/i0.wp.com\/evida.ugto.mx\/learning\/wp-content\/uploads\/sites\/7\/2025\/03\/Analisis-y-retroalimentacion-de-modelos-de-negocio.png?w=2400&amp;ssl=1 2400w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-neve-link-color-color has-text-color has-medium-font-size\">4. <a href=\"https:\/\/evida.ugto.mx\/learning\/leccion-4-analisis-y-retroalimentacion-de-modelos-de-negocio\/\">An\u00e1lisis y retroalimentaci\u00f3n de modelos de negocio<\/a><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-nv-c-2-color has-text-color has-link-color wp-elements-9e66ac66e8aa870b5eb0d694ea945f34\">Introducci\u00f3n<\/h2>\n\n\n\n<p class=\"has-text-align-center\">El Lienzo Canvas se ha convertido en una herramienta esencial para emprendedores, consultores y l\u00edderes empresariales que buscan transformar ideas en modelos de negocio efectivos y sostenibles. Este curso est\u00e1 dise\u00f1ado para que, de manera autogestiva, explores los componentes esenciales de un modelo de negocio, aprendas a representarlos visualmente y desarrolles la capacidad de innovar y ajustar tu propuesta de valor en funci\u00f3n de los cambios del entorno. Cada unidad combina teor\u00eda, ejemplos ilustrados y actividades pr\u00e1cticas para que puedas aplicar lo aprendido en situaciones reales, promoviendo un aprendizaje activo y autodirigido.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-163b621808f03a740e91d2627862ca3c\" style=\"color:#04b5fd\"><strong>Importante<\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-center has-nv-light-bg-background-color has-background\">El curso se imparte en un formato abierto, autogestionado y automatizado, estructurado en un trayecto formativo de <strong>5 horas<\/strong>. Aunque no se requiere la entrega formal de evidencias, se sugiere realizar las actividades propuestas para afianzar el aprendizaje. Asimismo, debido a la naturaleza de este formato, al finalizar el curso <strong>no<\/strong> se emitir\u00e1n reconocimientos de participaci\u00f3n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-nv-c-1-color has-text-color has-link-color wp-elements-702fa0a8d3c460463de287d3393069f0\">Agradecimientos<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Este curso se basa en el libro Business <em>Model Generation: A Handbook for Visionaries, Game Changers, and Challengers<\/em> de Osterwalder y Pigneur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Descripci\u00f3n del curso En este curso, descubrir\u00e1s c\u00f3mo utilizar el Lienzo Canvas como herramienta pr\u00e1ctica para dise\u00f1ar, analizar y reinventar modelos de negocio. A trav\u00e9s de conceptos clave, actividades interactivas y ejercicios pr\u00e1cticos, aprender\u00e1s a visualizar de manera clara los componentes fundamentales que conforman un modelo empresarial innovador. La estructura del curso incluye secciones te\u00f3ricas&hellip;&nbsp;<a href=\"https:\/\/evida.ugto.mx\/learning\/curso-en-linea-lienzo-canvas\/\" rel=\"bookmark\">Leer m\u00e1s &raquo;<span class=\"screen-reader-text\">Curso en l\u00ednea Lienzo Canvas<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":430,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"[\"title\",\"meta\",\"thumbnail\",\"content\",\"tags\",\"comments\"]","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[2,4],"tags":[],"class_list":["post-277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desarrollo-de-talento","category-lienzo-canvas"],"acf":[],"_links":{"self":[{"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/posts\/277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/comments?post=277"}],"version-history":[{"count":3,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/posts\/277\/revisions"}],"predecessor-version":[{"id":835,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/posts\/277\/revisions\/835"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/media\/430"}],"wp:attachment":[{"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/media?parent=277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/categories?post=277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/evida.ugto.mx\/learning\/wp-json\/wp\/v2\/tags?post=277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}